Haier has announced a broad collection of new home appliances tailored for the Indian market, led by the M3 washing machine series equipped with artificial intelligence capabilities. Alongside the laundry appliances, the company revealed the M70 and M96 Mini LED television ranges and the In-Vista five-door refrigerator during an event in Greater Noida named Elevate with Haier.
Haier India CEO NS Satish noted that the new product portfolio demonstrates the brand's dedication to introducing advanced technologies to the country while meeting the changing demands of local households.
The newly introduced M3 washing machine series stands out for its three independent drums, housing two 1-kilogram drums alongside a 10-kilogram drum. This layout permits users to run three separate loads at the same time, accommodating baby garments, delicate items, and everyday laundry concurrently. The system utilizes AI Multi Wash technology to automatically adjust cycles according to the specific load, while an Essence Wash function pre-mixes water and detergent beforehand.
Additional highlights of the M3 machine include Smart Dosing, a Quick Clean function, Wi-Fi connectivity, and a color touchscreen interface. The appliance is backed by a four-year comprehensive warranty alongside a 12-year motor warranty, with the 12-kilogram model retailing at Rs 1,30,000.
In the entertainment sector, the Haier M70 Mini LED TV incorporates Micro Dimming technology and AI-driven picture processing. It offers HDR10 Plus and Dolby Vision support, achieving up to 93 percent coverage of the DCI-P3 color gamut. Audio capabilities are driven by a 50W 2.1-channel speaker system featuring Dolby Atmos, while gamers benefit from 120Hz support. Operating on the Google TV platform with integrated Gemini support, the M70 comes in screen sizes ranging from 43 inches to 85 inches, with prices beginning at Rs 39,490.
For larger display preferences, Haier introduced the M96 Mini LED TV in massive 100-inch and 115-inch configurations starting at Rs 4,19,990, utilizing SQD Mini LED technology and a 6.2.2-channel sound setup. Additionally, the M80 television series spans from 55 inches to 85 inches with entry pricing set at Rs 70,490.
The manufacturer also expanded its kitchen and home comfort lines with the In-Vista five-door refrigerator, which features five distinct storage zones and a convertible zone adjustable from minus 20 degrees Celsius to 5 degrees Celsius. Designed with a bottom heat-exchange mechanism allowing gapless side installation, the refrigerator is priced at Rs 2,59,990 and includes food management app integration, ice dispensing, and sterilization features.
Rounding out the portfolio are the Velox water heater, offered in 15-litre and 25-litre options starting at Rs 13,990, and the Halo kitchen chimney, which provides 2,000 cubic meters per hour suction power, automatic cleaning, and smoke sensing beginning at Rs 23,000. All unveiled products are currently available through retail stores and Haier's official website across India.