Police in Gujarat’s Rajkot district have busted three illegal call centres involved in cheating and threatening people under the guise of selling Ayurvedic products to boost sexual stamina.The accused targeted around 2,000 people, lured customers with pornographic content and threatened to expose them to their families if they refused to buy products or demanded refunds.Police conducted raids at three locations in Bhayavadar town on October 22, 2026, and arrested 10 people. Five other accused remain absconding, while police have seized equipment worth Rs 5,16,700 during the operation.The case has been registered at Bhayavadar police station under Sections 318(4), 319(2), 308(2), 351(4) and 3(5) of the Bharatiya Nyaya Sanhita (BNS), along with relevant provisions of the Information Technology Act and the Gujarat Medical Practitioners Act.HOW THE FAKE DOCTOR RACKET OPERATED According to the preliminary investigation, the accused operated without licences or valid documents and used computers, laptops, mobile phones and internet connections to contact potential customers online.
They posed as doctors under fake identities and promoted Ayurvedic products claiming to improve sexual stamina, along with products related to vitamin B12.The accused approached people through social media and used the website 'bedroomboss' to send pornographic material and persuade them to purchase the products. When customers complained that the medicines had not worked, the accused used the links and content sent to them to threaten and intimidate them, demanding money and threatening to defame them.
Police said the accused used different methods to extort money across the three call centres.The main accused, Khodidas Makadia, set up a computer laboratory at his home and employed people without obtaining the necessary licences. He posed as a doctor and used the business of selling sexual stamina and vitamin B12 products as a cover for the operation.The accused sent customers obscene and vulgar content through their website to pressure them into purchasing the products.
If a customer refused, they threatened to inform family members that the person had viewed such content or to file a police complaint that could result in life imprisonment. They also forced customers to transfer money into their bank accounts without supplying the medicines.CUSTOMERS THREATENED OVER CANCELLED ORDERSThe second call centre was operated by Ahmed Raza Multani, who worked with his associates to pose as doctors and sell Ayurvedic products claiming to improve sexual stamina.Police said the accused in this group threatened customers with legal action through WhatsApp if they tried to cancel orders after confirming them.
They used these threats to extort money.The third group was run by Hardik Khambhla and his associates, who sold a product called 'Neuro Shakti Plus' under fake identities. All accused linked to this operation had fled before the police raid and have been declared wanted.Police are investigating how long the groups had been operating and how many people they cheated.
The figure of around 2,000 victims is part of the reported case details, while investigators continue to establish the full extent of the racket.FAKE GOVT LOGOS AND FABRICATED REVIEWS USED TO GAIN TRUSTThe accused used fake logos of the Union government's Ministry of AYUSH, the National Health Authority and the Pradhan Mantri Jan Arogya Yojana (PM-JAY) on their websites to mislead customers and make their businesses appear legitimate.They also displayed fabricated newspaper clippings from English-language publications and logos of well-known private organisations to gain customers' trust.To attract buyers, the groups reportedly offered discounts of up to 50 per cent on their products. They also posted photographs of fictitious patients from Ahmedabad, Mumbai, Delhi and Bengaluru alongside fabricated positive reviews to create the impression that customers had benefited from the medicines.Police have begun examining the accused's bank accounts and call detail records to trace the wider network and establish the extent of the fraud.10 ARRESTED, FIVE ACCUSED ABSCONDINGPolice identified the 10 arrested accused as Khodidas Makadia, Kaushik Vala, Meet Bedwa, Chetan Rathod, Ahmed Raza Multani, Rajesh Parmar, Manveer Khambhala, Ahmed Raza alias Bapu Qadri, Nasir Lakha and Jheel Khaniya.The five other accused whose whereabouts police are trying to establish are Hardik Khambhala, Jaideep Gohil, Rahul, Faisal Razakbhai and Nishant alias Neel Bhatt.During the raids, police seized 18 computers and laptops, 33 keyboards and mice, 23 mobile phones, three broadband devices and three electricity bills from the three locations.
The total value of the seized property stands at Rs 5,16,700.- Ends

